Zogby Gone Wild

5/22/05
Which of the following, recently published books is, in your view, LEAST likely to become either a #1 bestseller or the hot “beach-read” this summer (while still being perfectly interesting to its own target reader)? Choose One
  • Non-Equilibrium Systems and Irreversible Processes - Adventures in Applied Topology (Vol 3)
  • Ten Crochet Dude Dishcloths (featuring ten new dishcloth patterns from the Crochet Dude)
  • Seven Crochet Dude Afghan Squares (the sequel to Ten Crochet Dude Dishcloths)
  • The PinBotz Guide to the Greatest Pinball Machines of the 80s and 90s
  • The School of Hard Knocks: The Evolution of Pension Investing at Eastman Kodak
  • Creating Pastel Champions - A Step-by-Step Guide to Painting Model Horses with Pastels
  • The Gulf-Coast Shipbuilding-Cluster (Condensed from Gulf Coast 1-10 Research Directory 2004)
  • How To Cook A Peacock
  • Mastering Law Enforcement Chaplaincy
  • The Replica Watch Report

Ages ago I signed up as a participant in Zogby’s online polls, partly just because it’s satisfying in a small way to get to click “poor” / “wrong direction” / “very unfavorable” whenever the word Bush appears on screen, but also because it’s interesting to see who’s buying poll data and on what subjects; every once in a while you can get an advance glimpse of what the pundits are going to be shouting about next week.

Usually they’re pretty straightforward; there’s a base set of political questions that appear in nearly every poll, and the remainder are generally grouped around a particular topic that make it pretty easy to guess who paid for the poll. But every once in a while, there’s a grab-bag of absolutely inexplicable questions, such as the one above, which I swear to god is verbatim from today’s poll.

Note the absence of a “None / Not Sure” option. There’s always a none / not sure option, even if the question is “What is your gender?”

The same poll also asks whether I have an elderly relative whose driving concerns me; which Stars Wars planet I would prefer to live on; and who would make the best president (Harry Potter, Ron Weasley, or Hermione Granger).

I think they’re just checking to see if we’re paying attention.